Branden Nicholson Shares How to Discover Your WHY

by Cyrus Webb

Have you identified your why?

The question might seem strange to some, but it is one that each of us no matter where we are in life have to consider.

Every day we make decisions about things that we do or don't do. These decisions then affect not just ourselves but those around us. How many of us have seen something and said "I want that" or "I wish I could do that" The obvious question to ask is "Why?" The answer will determine if we are willing to do the work necessary to get what we say we want.

Fitness model and trainer Branden Nicholson has not only identified his why, but it literally affects each and every aspect of his life. Today he is literally affecting the lives of individuals around the world through his coaching and motivational tips, but the journey began with himself and the question of Why.

Nicholson, who is the founder and CEO of B. Nick Fitness, has dedicated his life to not just getting his clients in the best shape possible but stimulating them mentally to face the challenges in front of them. His love of fitness and wellness came 8 years ago when he snapped his right femur bone in half.

"I was rushed to the hospital and had three major surgeries that left me with a 28 inch rod in me with four screws to hold it in place," he says "I was in the hospital for over 2 months. I could not walk for a full year." During this time Nicholson went through the doubt that so plagues so many. "I went from people and coaches calling me everyday to everyone giving up on me including the doctors. I was told I would never return to the football field and would never be able to walk again in life."

Some would have allowed that diagnosis to end any hope they had. Not Branden Nicholson. "Through all of this God was showing and telling me that this is not where I was going to end up at. I used my pain to push me through prosperity. I beat all odds against me.I am here to tell you that when you are going through pain I know exactly what you are feeling, because I have been there. I will tell you this much, if you work through your pain, the other side is your reward.I learned that pain isn't permanent, you can get through this because you are bigger and better then your pain. I proved everyone wrong that tried to stop me, kill my dreams to walk again, that Impossible is nothing.I got this far using my pain. God showed me he had a bigger plan for my life."

That plan has included the work that B. Nick Fitness is doing through in-person training and online. "There's nothing like this," says Nicholson. "Through social media I'm helping people that I can't reach change their lives by getting in shape and motivating them to get on the right track and stay there."

This is when the Why is so important. "What keeps me motivated is knowing that I have people looking up to me. My clients and family look to me for support and assurance. My whole personal experience also motivates me." He also realizes the importance of focusing on what is important. Though many are impress by the physical appearance, Nicholson says that you can't be defined by what people see. "That comes and goes," he explains. "You can look healthy on the outside and be crappy on the inside. It has to start within. That is your base. If the base isn't grounded it all falls apart. You have to stay focused and grounded. It's all about discipline."

Through the pictures of his clients that he shares online we know the approach that Branden Nicholson uses is paying off in the lives of others. "That's the best feeling in the world," he told me. "Even when I was playing ball I never felt like this. Just to be a part of someone's life is big. When I get the chance to see them that's a thrill for me. I came into this industry saying that if I can change one life then this is the job for me. It's all about progression and taking one step at a time. All the lives I continue to change I give all the glory to God."

Because of his inspiring approach to life I asked Branden to partner with Conversations Media Group in sharing some of his motivational tips with our audience. He agreed, and the result is what we call "31 Days of Inspiration". Through the entire month of May and going into June we will share these tips online through social media. Many of them have to do with self-reflection. Others address issues of faith and some even tackle the importance of the company you keep.

Through the "31 Days of Inspiration" it is our hope that you will be able to find that inner strength to push forward even when the odds seem against them. Nicholson has this message for anyone going through a trial or situation where they feel there is no hope: "I'm telling you not to give up but to push through it. Pain is temporary.It may last for a minute, hour, day or even a year, but eventually it will subside and something else would take its place.But if you quit that will last forever! "

So what is your Why? What will drive who you become? Begin to answer that question now and watch the shift that occurs in everything you say and do. For more information about Branden Nicholson visit http://www.bnickfitness.com. You can also stay in touch with him through Twitter at    www.twitter.com/officialbnick and his Facebook page https://www.facebook.com/BNickFitness.

Photo credits: Top photograph of Nicholson: Black Russian Studios NYC / Bottom photograph of Nicholson: JRW Photograph Hawaii